Review Article
Published on 23 Jul 2025
Skinfluencers: Investigating the Safety and Efficacy of Consumer-to-Consumer Advice on Social Media for the Treatment of Acne Vulgaris
Amanda Hunt, MD, Taylor Elshaw, BS, Tala Maya, BS, Esther Frenkel, BS, Erin Hallman, BS, Simran Agarwal, MS, Peter Lio, MD
On TikTok, consumer “skinfluencers” share natural acne remedies that often go viral—but how safe and effective are these integrative treatments compared with traditional options?